Shirley Staples Carter
Professor
Advertising and Public Relations Sequence

B.S., Tuskegee University
M.A., The Ohio State University
Ph.D., University of Missouri-Columbia

Shirley Staples Carter, Professor, has served the College of Mass Communication and Information Studies as the Director of the School of Journalism and Mass Communications from July 2003-July 2008. Previously, Carter served as Director of the Elliott School of Communication at Wichita State University in Kansas.

Carter is a seasoned journalism and mass communication educator and administrator, having served as founding chair of mass communication departments at Norfolk State University in Virginia and the University of North Florida, and assistant professor of journalism and director of the multicultural program in journalism at Louisiana State University in Baton Rouge. She was named the 2006 Scripps Howard Foundation Journalism Administrator of the Year.

Her teaching areas include Multicultural Communication, Public Relations and Media Management. Carter’s research areas include Freedom of Expression and Values Analysis in Advertising, Open Government, Women and Leadership, and Multicultural Issues in Journalism and Mass Communication.

Carter is the author of several articles and presentations on diversity, journalism and mass communication education and leadership. She is co-editor of Mass Communication and the Information Age, Vision Press, and author of several textbook chapters on public relations writing, advertising copy and layout, religion and the media, and the audiences of film. Her works in progress include a History of Multicultural Images in Advertising, and Women and Leadership in Mass Communications.

Active in journalism and mass communication educational and professional organizations, Carter is a past president of the Association of Schools of Journalism and Mass Communications, three-term member of the Accrediting Council on Education in Journalism and Mass Communications, and a member of the Association for Education in Journalism and Mass Communication which recently presented her a leadership award for her role in establishing the Journalism Leadership Institute for Diversity. She is a founding director of the Virginia Coalition for Open Government.

Carter has worked professionally as a managing editor of weekly newspapers in Alabama and Ohio, in university relations and institutional advancement in Alabama, Texas, and Virginia, and Alabama Educational Television. She is a former staff writer at the Virginian (Norfolk) Pilot and fellow of the American Society of Newspaper Editors’ Institute for Journalism Excellence.

E-mail: sscarter@mailbox.sc.edu

Office:
Office: 803.777.3324
Fax: 803.777.4103
Room: Coliseum 4016

Hours:
Wednesdays: 11 a.m. -2 p.m.
T-Th: 12:30 -1:30 p.m.
Others by appointment

Syllabi:

Jour 566 - Public Relations Management