Creative Effective Résumés

When it comes to selling yourself on paper, you will find that newspaper editors are tough customers. After all, they put information on paper every day. There are no bonus points for correct spelling, punctuation or grammar. Those are givens. A single error can consign your résumé to the circular file. Edit your work, proofread the final copy and then double-check everything. Twice. Have someone else go over it. Make sure the editor is NOT the first person to see the finished product.

Understand the purpose of a résumé.
It is not intended to get you a job. It is meant to tell the prospective employer enough about you so that they'll look at your work samples or call you in for an interview. Use the interview, tests, tryouts and other activities to land the job. In a business where word economy is valued, one-page résumés are twice as effective as two-page résumés. Even editors with 20 years and several papers behind them limit their résumés to one page. You're certainly free to go over that, but it's not very smart -- especially when your experience, in comparison to the editor's -- is modest.

What Comes After Name, Address and Phone Number?
Stating your career objective can help, but only if it matches the opening. An incompatible career objective can eliminate you from consideration. It's also OK to omit this. Put education or experience next, depending on which is more relevant to the job you're trying to get. If all of your work has been outside of journalism, but you have a degree in it, lead with the degree and details about your coursework. If you're completing a non-journalism degree and have two internships at newspaper, list the internships first. Chronological order is less important than relevance.

Go Beyond Simple Job Titles
Describe your jobs. Don't say you were a reporter. Say you were a reporter who covered a school district, two police departments and the local court and that you wrote a Sunday column. Mention the more complicated, difficult or humorous accomplishments you had in those jobs. These accomplishments distinguish your résumé from others, tell the newspaper something about your interests and abilities and could open the door to an interview.

Use a Clean and Simple Design
Be bold if you can, but not flashy. I have seen cartoon résumés, résumés with little basketballs on them and résumés made to look like front pages. Gimmicks can suggest a lack of experience or sophistication and do not give you any advantage over other applicants. As more and more companies scan résumés for databases, you may want to consider how to make a résumé that scans cleanly.

What About Non-Journalism Jobs?
If you have a short employment history, you certainly may include jobs that are not journalism-related. These help demonstrate that you have worked for others, know how to toil for a living, show up on time and generally be responsible. Stress areas that are most similar to newspapering: writing, working with the public, juggling tasks.

What else should I include?
Second languages (but they better be more than the obligatory school minimum), awards, scholarships, extracurricular activities that demonstrate leadership and personal achievements -- if they demonstrate relevant qualities such as resourcefulness, tenacity or responsibility. In one case, I was impressed that, while carrying a full load of classes, a student also was a full-time, caregiver for an elderly neighbor.

What About References?
Before you list anyone as a reference, make sure it's OK with them. Ask whether they can give you a good word. (Once, I called a reference, and the person said, "He listed me? That was a mistake." The candidate's chances stopped there.) If your résumé is getting crowded for one page, you can use a second sheet just for references. I don't think there's any need to say, "References available upon request." I assume so.

Omit Personal Information.
It is not relevant whether you are married or single, old or young, a smoker-or a non-smoker. Don't include those facts. It can mark you as lacking the sophistication to know what's relevant and what isn't. My curiosity is piqued when someone's résumé carries a list of places visited or lived in. Hobbies can intrigue me, too, but they turn others down cold. Generally, the more relevant it is to the job, the safer you are using it. Being accomplished at a musical instrument, for example, implies precision, discipline and practice. Saying that you have a passion for coffees or that you bake bread may turn some people off.

By Joe Grimm, Detroit Free Press. This article was reprinted with permission from the JobsPage. To read more about career development, go to http://www.freep.com/jobspage/

Resources

How to Land a Journalism Job

Creating Effective Resumes

Face-to-Face: Surviving the Interview for a Newspaper or TV Reporting Job

Broadcast Trade Secrets

Have you done your Homework?

Preparing Your Portfolio

A PR Career?

Landing a Job in Advertising

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