Who’s
new
The school faculty grew
at the start of fall semester, adding strength across the curriculum.
Dr. Susanna Priest came from Texas A&M to be the College’s
new research director succeeding the now retired Dr. Bob Williams
of the Library School. Dr. Dan Stout teaches advertising and brought
the co-editorship of the Journal of Religion and Media
with him from Brigham Young. Dr. Laura Smith joined our broadcast
journalism faculty after receiving her Ph.D. from Texas. Dr. Augie
Grant’s been with us quite a while, but he’s no longer
a “visiting” professor. Augie also directs the master’s
program.
In the spring, the School will welcome Dr. Cheryl Harris
to the ad/pr sequence and Ron Geskey as visiting assistant
professor.
Augie
Grant, Associate Professor,
Advertising and
Public Relations Sequence
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Dr.
Grant is a former broadcaster who is on permanent
leave from the broadcasting industry to teach and
conduct research on the telecommunication industries.
After completing his doctorate at the Annenberg School
for Communications at the University of Southern
California, he spent nine years with the Department
of Radio-Television-Film at the University of Texas
at Austin. Although his primary interest is mass
communication technology, his research and teaching
reflects the convergence of communication forms through
the application of new technologies.
Dr. Grant
has written numerous articles and conference papers
dealing with high-definition television, television
audience behavior, television shopping services,
theories of new media, and emerging communication
technologies. He is the editor of communication technology
update (now in its ninth edition), an annual review
of the latest developments in over three dozen technologies
including electronic mass media, telephony, consumer
electronics, computers, and satellites. He is also
a consultant to various media organizations regarding
new communication technologies and consumer behavior. |
Susanna
Priest, Associate Professor, Director of Research
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Prior
to joining the faculty at USC, Dr.
Priest spent 15
years teaching in the Department of Journalism at
Texas A&M University. While in this position,
she served for three years as director of the University’s
Center for Science and Technology Policy and Ethics.
Subsequently, she spent three years as director of
graduate studies for her department where she played
a lead role in developing the M.S. program in science
and technology journalism.
Her own
research centers on risk communication and the
relationship between media messages and public
thinking about emerging issues in science and technology.
Her work has received funding through grants from
the National Science Foundation and the National
Aeronautics and Space Administration, among other
sources.
Dr. Priest,
a former developmental editor at Microsoft Corporation
and a former editorial assistant at the U.S. Fish
and Wildlife Service, is currently serving as a
member of a National Academy of Engineering committee
on Assessing Technological Literacy and on NASA’s
Planetary Protection Committee. She is associate
editor of Public Understanding of Science, a fellow
of the American Association for the Advancement
of Science and a member of Phi Beta Kappa. She
holds degrees in anthropology, sociology and communications.
She is
also the author of more than 40 research articles
and scholarly book chapters in the field of mass
communications. Her second book on research strategies – an
edited collection called Communication Impact – is
currently in press at Rowman and Littlefield for
publication in 2005. |
Dan
Stout,
Associate Professor, Advertising
and Public Relations Sequence
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Dr.
Stout has published research on the topic of media
and religion and is the founding co-editor of the Journal
of Media and Religion. His books, Religion
and Mass Media: Audiences and Adaptations and Religion and Popular
Culture: Studies on the Interaction of Worldviews (co-edited
with Judith Buddenbaum) are standards in the field.
His work has appeared in Mass Communication and Society,
Journal of Mass Media Ethics, Public Relations Review,and
numerous other journals. He is currently editing
The Encyclopedia of Religion, Communication, and
Media to be published by Routledge.
Professor
Stout teaches mass communication theory courses as
well as integrated communication, campaigns, and
media analysis. He has experience in newspaper advertising
at the Houston Chronicle. |
Laura
Smith, Assistant Professor, Electronic
and Print Journalism Sequence
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Dr.
Smith is a graduate of the University of Texas at
Austin, where she recently completed her Ph.D.
Television
news is Professor Smith’s specialty. She
worked in the industry for more than 12 years,
mostly in local newsrooms – as executive
producer at WVEC in Norfolk, Va., special projects
manager at WTLV in Jacksonville, Fla., and newscast “line” producer
for WFLA in Tampa Bay, Fla.
Throughout
her career, she worked for several media corporations,
including Belo, Gannett, and Media General. Her
industry experience also includes a two-year public
relations stint in Gainesville, Fla., where she
was producer/coordinator for the University of
Florida's Department of News & Public Affairs.
She also spent a year in Nashville, Tenn., field
producing longer-form stories for the program Freedom
Speaks, which aired on 120 PBS stations nationwide.
During
her professional career, Dr. Smith has received
many industry accolades for her work, including
two Edward R. Murrow Awards.
Dr. Smith
received her bachelor's and master's degrees from
the University of Florida. She also holds a Doctoral
Portfolio in Women and Gender Studies from University
of Texas at Austin and is a faculty affiliate in
the Women's Studies program at USC. |
Dr. Cheryl
Harris, Associate Professor, Advertising and
Public Relations Sequence
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Dr.
Harris comes to the School of Journalism from Lehigh
University in Bethlehem, Pennsylvania, where she
served as Director of Communications and Marketing
for the Rossin College of Engineering and Applied
Science. Dr. Harris, a former professor at California
State University and New School University/Parsons
School of Design in New York City, has more then
20 years of professional experience in marketing
and research.
In 1996
she founded an Internet consulting and research
firm Northstar Interactive, Inc. for which she
served as both CEO and board chair. Northstar developed
custom web-based software for a range of global
clients. Dr. Harris was also president of Internet
and Media Research Center in San Diego.
Her web
design work as Senior Vice President of Datek Online,
Inc. earned accolades for Datek as #1 for “Ease
of Use” (Gomez Advisors); Money magazine’s
Top 50 financial websites; and NetRatings ninth “stickiest” website
in the world.
Dr. Harris
received her bachelor’s and master’s
degrees from Ohio State University. She earned
her Ph.D. from the University of Massachusetts-Amherst. |
Ron Geskey,
Visiting Assistant Professor, Advertising and Public Relations
Sequence
| |
Professor
Geskey will spend the coming year sharing his experience
and expertise road tested in the auto industry. He
led the development of a new Interpublic Group (IPG)
company, General Motors R*Works, which was created
to handle regional and local promotional efforts
for all GM divisions and business units.
Geskey
began his career with Leo Burnett in Chicago where
he served in the agency's account management and
media departments, rising to the level of media
director. Following 10 years at Burnett, Geskey
spent two years at Texas Tech University as a lecturer
in the advertising program, teaching media planning
and advising the student AAF Competition.
He returned
to the advertising agency business where he worked
for D'Arcy as vice president of marketing services
and was later recruited by Campbell Ewald to serve
as SVP media director of the Chevrolet Motor Division.
After several years in media, Geskey moved into
Chevrolet account management as group senior vice
president. In that capacity, he created and ran
Chevrolet's Regional Marketing operation, started
and managed the Retail Automotive Division, launched
Chevrolet's initial international branding efforts,
and expanded Chevrolet's multi-cultural marketing.
Geskey
received his bachelors and masters degrees in mass
communication with minors in marketing from Southern
Illinois University. He also did doctoral work
at Texas Tech University. Ron is the recipient
of numerous awards, including the Effie for the
launch of the new Chevy Suburban. |
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