
Distinguished Alumni recipients are joined
by faculty members who nominated them for the award. Shown left
to right are: Professor Pat McNeely, Bill Douglas, Robin Roberts,
Professor Randy Covington, Jason Wagenheim and Dr. Jon Wardrip.
SJMC
recognizes distinguished alumni
Three
alumni of the School of Journalism and Mass Communications shared
highlights of their professional experiences as they were honored
at the 2004 “Distinguished Alumni ” dinner held at
the Summit Club in downtown Columbia in November.
Two of
the alumni, Bill Douglas and Robin Roberts, earned their recognition
as “distinguished alumni” by looking at politics
from rather different perspectives. Douglas, a 1980 journalism
graduate, is a Knight Ridder White House correspondent who covered
the Bush-Cheney 2004 campaign. Read
bio>>
Roberts,
a 1976 ad/pr grad, is president of National Media Inc., which
handled all advertising media planning and buying for the Bush-Cheney
campaigns of 2000 and 2004. Read
bio>>
Research
by Roberts’ company shaped the Republican ad campaign by
discerning the differences between Republican and Democratic
viewers. Democrats like Court TV; Republicans watch the Golf
Channel. Democrats watch David Letterman; Republicans prefer
Jay Leno. But only those who stay up late. Republicans turn the
TV off earlier than Democrats.
Douglas
invited President Clinton to a soul food dinner at his home.
The President accepted, charmed the neighbors, ate heartily and
lingered. But it’s a story only Bill can tell.
Distinguished
Alumni are recognized after more than 10 years work in their
professions.
The Outstanding
Young Alumnus award noted achievements in the first ten years
of a career.
Jason Wagenheim,
a 1995 public relations graduate, is director of advertising
for Conde Nast Traveler magazine in New York. Wagenheim recounted
the value of his USC experience as editor of The Gamecock and
a founder of the Garnet & Black. He said students should
not pass up such opportunities. Read
bio>>
The honored
graduates also visited classes in the Coliseum. |