MASTER
OF MASS COMMUNICATION
The Master of Mass Communication (M.M.C.) degree program
focuses on media management. It is designed for those who
wish to become professionals in some aspect of mass communications.
M.M.C. students are required to complete 36 hours of coursework.
This includes a professional practicum experience with a
newspaper, magazine, television or radio station, advertising
or public relations department or agency, or some other approved
mass media-related organization. A thesis is not required
for this degree program.
Required courses include the basic M.M.C. core of Research
Methods in Mass Communication, Integrated Communication Principles,
Media Law, Issues in Mass Communication Management, Media
Economics and Practicum in Mass Communication Management.
In addition to the core requirements, students pursuing
the M.M.C. may enroll in the General program of study or
select the Integrated Communication area
of emphasis.
Courses outside the M.M.C. core may be taken in the Moore
School of Business or in other University schools or
departments.
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